Problem Statement

Centralized video sharing platforms dominate the current video sharing industry. While these platforms offer a convenient way for users to access and share video content, they also have a number of problems that can negatively impact both creators and users.

One major problem faced by centralized video-sharing platforms is censorship. These platforms often censor content or remove videos from their platform, which can be problematic for creators and users who rely on these platforms for their livelihood or for sharing important information. This censorship can occur for a variety of reasons, such as the platform's policies on offensive or inappropriate content, or pressure from governments or other outside parties. Censorship can also occur due to the subjective judgment of the platform's moderators or algorithms, which may not align with the views of the creators or users.

In addition to censorship, centralized video-sharing platforms are also vulnerable to data breaches, which can put the privacy and security of users at risk. These breaches can occur due to hacking or other forms of cyber-attacks, or due to the platform's failure to properly protect user data. The loss of personal information or viewing habits can be detrimental to users and can lead to a loss of trust in the platform.

Finally, creators on these centralized platforms often have limited control over the monetization of their content and may not receive a fair share of the revenue generated from their work. Creators may be required to meet certain requirements or adhere to certain rules to monetize their content, and may not have the ability to set their prices or negotiate terms. This can be especially problematic for creators who rely on the income generated from their content and may not have access to alternative monetization methods.

Overall, the problems faced by centralized video-sharing platforms include censorship, data breaches, and a lack of revenue and control for creators, which can lead to a negative experience for both creators and users.


Decentralized video-sharing platforms offer an alternative to traditional centralized video-sharing platforms. TwikkL is a decentralized video-sharing platform that utilizes blockchain technology to enable users to share and distribute video content in a decentralized manner. TwikkL is not controlled by a single entity but rather is operated by a network of users who contribute their computing power to the network.

  1. Data Ownership and Privacy: Twikkl is addressing the problem of data ownership and privacy that many users face on traditional social media platforms. By allowing users to have full control over their data and interactions, Twikkl offers a solution to the concerns about data misuse and privacy breaches.

  2. User-Centric Experience: Twikkl is focused on creating a user-centric social networking experience, which distinguishes it from platforms that prioritize advertisers or centralized control. Twikkl aims to empower users to shape their own digital experiences and interactions.

  3. Respectful Interactions: Twikkl is striving to foster a respectful and safe online environment. It addresses the problem of harassment, hate speech, and toxic behavior by using smart social dynamics and automated governance to promote respectful interactions.

  4. Censorship Resistance: Twikkl aims to be censorship-resistant, offering a solution to the problem of content removal or suppression that users may face on centralized platforms. This allows for free expression of ideas and opinions.

  5. Community Governance: Twikkl empowers its community through decentralized autonomous organizations (DAOs) to participate in decision-making. This solves the problem of centralized control over platform rules and features, giving users a say in the platform's future.

In summary, Twikkl is striving to differentiate itself by focusing on user-centricity, data ownership, privacy, respectful interactions, and community governance. These elements collectively set it apart from other decentralized social platforms and address key problems in the social networking space.

Last updated